• Natural Haircare is— A Lifestyle

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Afro-textured hair needs Moisturizer

More than any other hair type. The majority of moisture Black hair receives— is in the shower, and that water is contaminated.

Your Products Aren't The Problem

The water is the problem:

As Black Women we want healthy hair. Moisture is key to achieving our hair goals. However shower water contains Chlorine, Ammonia, Pesticides, bacteria, odors, and more. Unfiltered shower water has chemicals that cause dryness, breakage, tangles, and build-up.

Our Shower head filter uses Natural ingredients to purify your water, and we Guarantee you will See & Feel a difference in your hair.

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